About the Two-Day Course:
Our Social Media Masterclass teaches you everything you need to know about Strategy, Communications, Community Building, Design, Advertising, and Reporting. You’ll be well-rounded on all things social media by the end of this course.
Our students get a firm foundation in social media strategy on day 1. We equip all trainees to speak as well about their strategy as they do to complete their own online campaign.
Social Media Hands-on Lab – a day full of real-life case studies, exercises, and situations where you’re at the controls and reporting to a Board of Directors. This is where you take your learnings and apply them with our guidance and direction.
Q: Who should take this course?
A: Anyone who has experience managing their own personal social media accounts will be able to keep up in this course. Students will be able to accelerate their knowledge to the point they can apply it to their business or company immediately. The course is suitable for all levels of social media background.
Q: What is included in the training?
A: Students will receive two-days of 5-star training and facilities. Located at one of Qatar’s premier 5-star properties, students will get training materials, social media cheat sheets, a high amount of hands-on training, a certificate of achievement, and will become part of an alumni community to serve as a network and help group for months and years to come.
Q: What do I need to bring to the class?
A: All you need to bring is a laptop computer. If you don’t have one, let us know and we can provide a rental for a fee of QAR400.
Q: What is the focus of this course?
A: We teach social media from a PR & Communications background as well as a Commercial & Sales perspective. With 25 years digital marketing experience, you’ll be taught a well-rounded view of social media and be able to convey it throughout your organisation immediately. You’ll also learn the latest techniques to drive visits, followers, downloads, sales, and more, in a hands-on format.
Q: What forms of payment are accepted?
A: We accept Cash, Bank Transfer, Credit Card, Cheques, or in select cases, Corporate Purchase Orders. All payments must be made on Day 1 of the course or before. For your convenience, we offer a payment collection service as well, where you can pay from the comfort of your home or office.
About the Instructor – Mr. Michael Stellwag from USA
Michael Stellwag is a 25-year digital marketing veteran from Chicago, Illinois, USA. He has a bachelors degree in Aviation Management from Embry-Riddle University, and an MBA from the University of North Texas. He has worked in leadership roles with Southwest Airlines, UBS Warburg, Orbitz.com, Singapore Airlines, Qatar Airways, and Qatar 2015.
Michael has led the digital efforts at some of the best travel companies worldwide, applying commercial business principles in everything he does. Under Stellwag’s leadership, luxury airlines, such as Singapore Airlines and Qatar Airways have won numerous advertising industry accolades for their efforts in promoting their premium products online.
Stellwag later moved to the Qatar sports industry by joining Qatar 2015 to help organise the most important sporting event seen in the gulf, the world cup of handball. His efforts were instrumental in driving awareness and engagement with the 24th Men’s Handball World Championship.
He later founded SilverFox Digital Communications, Inc., a Dubai-based boutique digital marketing & social media firm. He also founded SilverFox LLC, a Qatar-based Training, Consulting, and Data Science firm. He serves as a consultant to clients such as beIN Media Group, and numerious other retained clients around Qatar
Known as the Silver Fox, Michael has consulted clients including top-tier consulting firms, hedge-funds, money managers, and educational institutions, particularly on digital and social media topics. He helps clients across the Middle East solve digital marketing & social media problems. Silverfox covers strategy through to execution. He consults on topics including Digital Media (programmatic, SEO, and SEM), Social Media (strategy, community, and marketing), Content Creation, Web Development, Mobile Marketing, Data Science, E-commerce, and more.
Michael is a founding partner of a new Online Travel Agency being formed to serve the MENA travel market called Yallajet (to be launched in Fall of 2018).
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Call us to learn how you or your organisation can benefit from these diverse skill-building courses.
Contact Silverfox Training: +974 6688 1044 or email@example.com
Book your space at one of our training courses by messaging us below.